CURRENTLY TRACKING

Cleaner (All Purpose)

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First activated

2020

Redesigns detected

7

Redesign response reports

Versus

Lysol (Aug 2022)

Pledge (Jul 2022)

Clorox Scentiva (Jul 2022)

 

360

Clorox (Oct 2021)

Everspring (Jan 2021)

Formula 409 (Mar 2022)

Annual report publication

Q3

Brands tracked
Fabuloso
Fabuloso
Colgate-Palmolive
Lysol
Lysol
Reckitt Benckiser
Mr. Clean
Mr. Clean
Procter & Gamble
Mr. Clean Clean Freak
Mr. Clean Clean Freak
Procter & Gamble
Mrs. Meyer's Clean Day
Mrs. Meyer's Clean Day
S.C. Johnson
Pledge
Pledge
S.C. Johnson
Windex
Windex
S.C. Johnson
Clorox Clean-Up
Clorox Clean-Up
Clorox
Pine-Sol
Pine-Sol
Clorox
Formula 409
Formula 409
Clorox
Clorox Scentiva
Clorox Scentiva
Clorox
Method
Method
S.C. Johnson
Wildcard

First activated

2020

Annual report publication

Q3

Redesigns detected

7

Redesign response reports

Versus

Lysol (Aug 2022)

Pledge (Jul 2022)

Clorox Scentiva (Jul 2022)

 

360

Clorox (Oct 2021)

Everspring (Jan 2021)

Formula 409 (Mar 2022)

Included in subscription

  • Deep-dive annual category report
  • Redesign response reporting for newly-launched package redesigns by tracked brands (at no additional cost)
  • Skill-building content with data-driven best practices for design management, success stories, and more

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