Is your brand on the list?

In partnership with Packaging Digest

Date: April 29 Time: 1pm ET Background: In 2024, Tropicana launched an ill-fated redesign and watched sales plummet 19% as a result. This was an eerily similar situation to the 2009 failure that...

Five protein-packed brands that strengthened their designs.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

These six sizzling package redesigns captured our attention.

See for yourself how package design dominated Sunday's multi-million dollar ads.

This year, dozens of CPG brand ads aired during the Super Bowl. Collectively, their brand designs—packaging and distinctive assets—accounted for 41% of the screen time for these ads. Some brands...

These five BevAl brands’ new looks impressed consumers.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

These redesigns include significant changes and performed well with consumers.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

Designalytics is continuously improving our massive syndicated research library. Here’s a list of new and updated categories.

Considering a redesign this year? Chances are you’re looking to conduct a design audit for your category to ensure you know the strengths and weaknesses of your competitors’ designs (as well as your...