The frozen dumpling brand maintains its unique personality while going from minimalist to mouthwatering.

Brand: Laoban Manufacturer: Laoban Agency: Sabik Design

A subtle, strategic evolution—centered on clarity and cohesion—helps Oikos add to its design trophy case.

Brand: Oikos Manufacturer: Danone Agency: Internal

With the help of Interact Brands, this protein-snack upstart refreshed its look to grow its brand and snag the top Designalytics Effectiveness Award.

Brand: BUILT Manufacturer: BUILT Agency: Interact Brands

Congratulations to this year’s Designalytics Effectiveness Award Winners! Here are their stories.

We're celebrating recent package redesigns that have helped to drive dramatic brand growth.

We're thrilled to announce the seventh-annual Designalytics Effectiveness Awards in partnership with Dieline, the leading media brand for consumer packaging and consumer brands. The call for entries...

From tequila to ready-to-drink cocktails, these brands can raise a celebratory toast after improving consumer preference with their redesigns.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

Kid-friendly and parent-approved, these redesigns boosted consumer purchase preference.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

These redesigns show how polishing up your look can make a big difference.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...