Privacy Policy

Introduction

This Privacy Policy (“Policy”) covers any personal information Designalytics, Inc. (“Designalytics” or “We” or “Us”) obtains when you (“User” or “you”) use our websites (“Website”), or services (“Services”). Designalytics is committed to providing excellent service to you including respecting your privacy rights and protecting your data. We understand that when you visit or use our Website and Services you may have questions about whether and how our Website or Services collect and use your information. We collect and use your personal information as described in this Policy.

PLEASE READ THIS POLICY CAREFULLY TO UNDERSTAND HOW WE HANDLE YOUR PERSONAL INFORMATION. IF YOU DO NOT AGREE TO THIS POLICY, PLEASE DO NOT ACCESS OUR WEBSITES OR SERVICES. This Privacy Policy may change from time to time (See Changes to our Privacy Policy). Your continued use of the Website and our Services after we make changes as described here is deemed to be acceptance of those changes, so please check this Privacy Policy periodically for updates.

Categories and Sources of Information We Collect

The following table contains the categories and sources of information that we may collect from you and that we have collected from Users over the last 12 months. References to categories of data in the rest of the Policy will also map to the categories in this table.

This table also covers what is collected by our third-party service providers (“Third Parties”) who provide us with certain survey services that includes access to de-identified data that is collected pursuant to signed written consents. This de-identified data is never aggregated to identify individuals. We work internally and with our Third Parties to implement safeguards to prevent the anonymized data from being re-identified. Although the data is de-identified, we are outlining below what is collected as a matter of full transparency. If you are a participant in any survey conducted by our Third Parties and want more information about how personal information is collected and de-identified, please review the consent form you signed with the Third Parties.

Category	Examples *(not all of the items listed in each category are collected)**	Personal Information Collected	Source of this Personal Information
A. Identifiers.	A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, or other similar identifiers.	YES	Customer
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).	A name, signature, physical characteristics or description, address, telephone number, education, employment, employment history, bank account number, or any other financial information, or medical information. Some personal information included in this category may overlap with other categories.	YES	Customer and Third Parties (but only general de-identified education level, profession or field of employment, and income range)
C. Protected classification characteristics under California or federal law.	Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).	YES	Third Parties (but only general de-identified)
D. Commercial information.	Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.	YES	Third Parties (but only general de-identified information, not specific purchases)
E. Biometric information.	Genetic, physiological, behavioral, or other physical patterns, and sleep, health, or exercise data.	YES	Third Parties (but only general de-identified information such as “does Participant suffer from asthma”)
F. Internet or other similar network activity.	Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement.	NO	N/A
G. Geolocation data.	Physical location or movements.	NO	N/A
H. Sensory data.	Audio, electronic, visual, thermal, olfactory, or similar information.	NO	N/A
I. Professional or employment-related information.	Current or past job history.	YES	Third Parties
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).	Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.	NO	N/A
K. Inferences drawn from other personal information.	Profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.	YES	Third Parties
L. Age or date of birth		YES	Third Parties (age only, not date of birth)
M. Sensitive Personal Information
M.1	Social security, driver's license, state identification card, or passport number	NO	N/A
M.2	Account log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credentials allowing access to an account	YES	Customer (account login for Company’s platform access)
M.3	Personal information that reveals consumer's precise geolocation	NO	N/A
M.4	Personal information that reveals a consumer's racial or ethnic origin, religious or philosophical beliefs, or union membership	YES	Third Parties (but only de-identified general information)
M.5	Personal information that reveals the contents of a consumer's mail, email, and text messages unless company is the intended recipient of the communication	NO	N/A
M.6	Personal information that reveals consumer's genetic data	NO	N/A
M.7	Personal information collected and analyzed concerning a consumer's health	NO	N/A
M.8	Personal information collected and analyzed concerning a consumer's sex life or sexual orientation	NO	N/A

Web Browser Cookies

We collect information about how you use our Websites by setting and accessing cookies on your computer. The information in the cookie lets Designalytics trace “clickstream” activity (i.e., the paths taken by visitors to our Websites as they move from page to page) to enable us to better serve our customers by revealing which portions of our Websites are the most popular. We may link the anonymous visitor ID from your cookie to a user ID in our database to help us analyze web traffic and statistics. From time to time, other companies may help us with data research and analysis, but they will be prohibited from using that data for any other purpose. You may disable cookies on your browser. Please review your browser’s instructions for doing so. Note that certain features of the Websites may not be available if you delete or reject cookies.

You can also manage how we use cookies on your browser by clicking the [“Cookies Settings”] link on the footer at the bottom of our home page. Clicking on the [“Cookies Settings”] link will take you to a popup where you can manage your cookie preferences. There are four categories of cookies: [“Necessary”, “Analytics”, “Analytics”, and “Functionality.”]. Using the toggles, you can choose which cookies to allow, except for the “Necessary” that are required for the operation of the Website. In addition to using our cookie manager, you can also adjust your cookies through your browser settings. You can learn more about cookies at the following link: All About Cookies | Online Privacy and Digital Security. Please note that removing cookies may affect how the Websites and Services work.

Pixel Tags

We may use pixel tags (also called web beacons or clear gifs) on our Websites. They can help us analyze what our customers like to do on our Websites and the effectiveness of our features and advertising. They can also help us customize your browsing experience. We may use information collected through pixel tags or tracked links in combination with your personal information. The Websites and Services, including our service providers, may also use other technologies such as JavaScript. We may use local storage (HTML5). We may also permit third parties to use cookies, web beacons, JavaScript and eTags on our Websites.

Information from Third Parties

We may obtain information about you from Third Parties, as explained above, or from a third-party website or application where we post content or invite your feedback or participation.

Purpose for Collecting Personal Information

Your personal information is collected for specified, legitimate purposes and not processed further in ways incompatible with those purposes. Collected personal information is relevant to and not excessive for the purposes for which it is collected and used.

We use personal information that we collect directly from our customers to:

Respond to requests from you;
Provide the Services and deliver use of our platform to access deliverables;
Prevent fraud or illegal activities on our platform; and
Send communications to you about our services and offers

We use de-identified personal information that we receive from Third Parties to:

Provide the Services

We do not sell or share your personal information.

Data Subject Rights

PRIVACY RIGHTS

A. Right to Know What Personal Information is Being Collected (Right to Access): You have the right to request the following information:

Categories of personal information collected about you.
Categories of sources from which personal information is collected.
The business or commercial purpose for collecting, selling, or sharing your personal information.
Categories of third parties to whom Designalytics discloses your personal information
The specific pieces of personal information we have collected about you.

B. Right to Delete Personal Information: You have the right to request that Designalytics delete any personal information about you that Designalytics has collected from you.

C. Right to Correct Inaccurate Personal Information: You have the right to request that Designalytics correct your inaccurate personal information if we maintain inaccurate personal information about you.

D. Right to Know What Personal Information is Sold or Shared and to Whom: You have the right, if Designalytics sells, shares your information, to request that Designalytics disclose to you the following:

The categories of personal information that Designalytics collected from you.
The categories of personal information that Designalytics sold or shared about you and the categories of personal information for each category of third parties to whom the personal information was sold or shared.
The categories of personal information that Designalytics disclosed about you for a business purpose and the categories of persons to whom it was disclosed for a business purpose.

E. Right to Opt Out of Sale or Sharing of Personal Information: You have the right to direct Designalytics, if we sell or share your personal information to third parties not to sell or share your personal information.

F. Right to Limit Use and Disclosure of Sensitive Personal Information: You have the right to direct Designalytics to limit the use of your sensitive personal information to the use which is necessary to perform the Services.

G. Right of No Retaliation Following Opt Out or Exercise of Other Rights: Designalytics may not discriminate against you if you exercise any of your rights as described above.

Notice of Right to Opt-Out of Sale/Sharing

We do not sell and share your personal information for any reason. If your browser supports an opt-out preference signal, you may opt out of the sharing or sale of your personal information by properly configuring the opt-out preference signal. If you subsequently delete cookies, change your browser settings, or use a different browser, you will need to turn the opt-out signal on again.

Methods for Exercising Data Subject Rights

You can submit a request to exercise one or more of your data subject rights stated above using the following methods:

Using our online request form found at https://www.designalytics.com/contact
Via email to: designalytics@designalytics.com
Toll-free number 1. 395.0792

After we receive your request, we will determine if the request is a verifiable customer request before acting on the request. You must provide enough information for us to be able to verify that it is the proper person making the request. We have 45 days in which to take action on your request. If we run into issues in honoring your request, we will notify you within those 45 days. The original 45-day period may be extended by 45 days if reasonably necessary. We will inform you, without delay, of the reasons, if we decide not to take action on your request. We will also inform you if you have rights to appeal.

If you use an authorized agent to submit a request and the authorized agent does not provide a proper power of attorney, we may require you to either (1) verify your identity directly with us, or (2) directly confirm with us that you provided the authorized agent permission to submit the request.

Data Security

We apply commercially reasonable and appropriate administrative, technical, and physical safeguards to protect the confidentiality, integrity, and availability of your personal information. Such safeguards protect against unauthorized access, alteration, disclosure, unlawful processing and accidental loss, destruction, or damage to your personal information. Although these safeguards reduce the risk of adverse effects to the confidentiality, integrity, and availability of your personal information, they cannot ensure or guarantee against the possibility of a security incident.

Data Retention

Your personal information is retained for as long as reasonably necessary and proportionate to achieve:

The purpose(s) for which your personal information was collected and processed.
Another disclosed purpose that is compatible with the context in which your personal information was collected.

Children's Privacy and Age-Related Information Collection Policies

We do not knowingly collect or allow the collection of personal information with our Websites, Apps, or Services from user under the age of 13. If we have actual knowledge that we have collected personal information from someone under the age of 13 we will delete that personal information. If you believe that we have collected information from a child under the age of 13, please contact us at designalytics@designalytics.com or 1.858.395.0792.

Data Subprocessors

We may contract with third-party service providers as data subprocessors to collect or process your personal information under our instruction. Service providers can perform many processing activities including but not limited to helping us operate our business and the Services or administer activities on our behalf, such as sending out newsletters or surveys.

International Access to Our Services

We provide international access to our Websites and Services. When you access our Websites and Services, your information is stored on a server located in the United States.

Links to Non-Designalytics Websites

Our Websites and Services may contain links to third-party websites, services, or resources that are not covered under this Policy, our terms and conditions, or our terms of use. Upon visiting or using those third-party websites, services, or resources, we recommend that you review their privacy policy, terms and conditions, and terms of use before providing your personal information.

Transfer of Corporate Assets

If Designalytics is acquired by or merged with a third-party entity, Designalytics reserves the right to transfer or assign the personal information you provided to us as part of such merger, acquisition, sale, or other change of control to the new entity. In the event of bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditor’s rights generally, we may not be able to control how your personal information is processed. In such a situation arises, Designalytics would request that all applicable privacy laws and protection standards at least as stringent as Designalytics’s be applied to your personal information originally in our possession. In the event of a transfer of corporate assets, the information regarding the transfer will be posted on our Website.

Changes to This Privacy Policy

We reserve the right to update this Policy to accurately disclose changes as necessitated by applicable laws and other events. If those changes are material in nature, we will notify you by a notice placed on our public facing Website, a notification within our Services, and/or by electronic mail.

Contact Us

If you have any questions about your privacy or security on our Website or through the use of our Services, please email designalytics@designalytics.com.