CURRENTLY TRACKING

Chips (Kettle)

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First activated

2019

Redesigns detected

7

Redesign response reports

Versus

Cape Cod (Jun 2022)

Hawaiian (Apr 2022)

Kettle Krinkle Cut (Aug 2022)

Lay's (Apr 2022)

 

360

Boulder Canyon (Apr 2020)

Kettle Krinkle Cut (May 2021)

Bowl & Basket (Apr 2021)

 

Annual report publication

Q4

Brands tracked
Cape Cod Reduced Fat
Cape Cod Reduced Fat
Campbell Soup Company
Cape Cod Waffle Cut
Cape Cod Waffle Cut
Campbell Soup Company
Cape Cod Waves
Cape Cod Waves
Campbell Soup Company
Hawaiian
Hawaiian
Hawaiian Brand Snacks
Kettle Brand
Kettle Brand
Campbell Soup Company
Kettle Brand Krinkle Cut
Kettle Brand Krinkle Cut
Campbell Soup Company
Lay's
Lay's
PepsiCo
Miss Vickie's
Miss Vickie's
PepsiCo
Utz Kettle
Utz Kettle
Utz Quality Foods
Zapp's
Zapp's
Utz Quality Foods
Boulder Canyon
Boulder Canyon
Utz Quality Foods
Deep River
Deep River
Arca Continental
Wildcard

First activated

2019

Annual report publication

Q4

Redesigns detected

7

Redesign response reports

Versus

Cape Cod (Jun 2022)

Hawaiian (Apr 2022)

Kettle Krinkle Cut (Aug 2022)

Lay's (Apr 2022)

 

360

Boulder Canyon (Apr 2020)

Kettle Krinkle Cut (May 2021)

Bowl & Basket (Apr 2021)

 

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  • Deep-dive annual category report
  • Redesign response reporting for newly-launched package redesigns by tracked brands (at no additional cost)
  • Skill-building content with data-driven best practices for design management, success stories, and more

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515 N. State Street
14th Floor
Chicago, IL 60654

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515 N. State Street
14th Floor
Chicago, IL 60654

  • LinkedIn
  • Instagram