Category - Dog Food (Dry)

First activated

March 2020

Redesigns detected

Redesign response reports

Hill's Science Diet (March 2020)

Annual report publication

Brands tracked

Pedigree

Mars

Iams

Mars

Nutro

Mars

Kibbles 'n Bits

The J.M. Smucker Company

Rachel Ray Nutrish

The J.M. Smucker Company

Nature's Recipe

The J.M. Smucker Company

Blue Wilderness

General Mills

Dog Chow

Nestlé Purina

One Smart Blend

Nestlé Purina

Beneful

Nestlé Purina

Beyond Wild

Nestlé Purina

Solid Gold

Diamond Pet Foods

Wildcard

First activated

March 2020

Annual report publication

Redesigns detected

Redesign response reports

Hill's Science Diet (March 2020)

Included in subscription

Deep-dive annual category report
Monthly e-commerce design change detection reports for all tracked brands
Redesign response reports for all significant package redesigns from tracked brands (at no additional cost)
Monthly newsletters with retail and design trends relevant to the category

Dog Food (Dry)

First activated

Redesigns detected

Redesign response reports

Annual report publication

First activated

Annual report publication

Redesigns detected

Redesign response reports

Included in subscription

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