CURRENTLY TRACKING

Hard Seltzer

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First activated

2020

Redesigns detected

10

Redesign response reports

Versus

High Noon Pool Pack LTO (Aug 2022)

 

360

Coors Light Seltzer (Jan 2021)

Corona Berry Hard Seltzer (Apr 2022)

Corona Hard Seltzer (Apr 2022)

Michelob Ultra (Apr 2022)

Press (May 2021)

Smirnoff (Nov 2020)

Truly (Dec 2020)

White Claw (July 2021)

White Claw (Apr 2022)

Annual report publication

Q2

Brands tracked
White Claw
White Claw
Mark Anthony Brands
Topo Chico
Topo Chico
The Coca-Cola Company
Bud Light Seltzer
Bud Light Seltzer
Anheuser-Busch
Vizzy
Vizzy
Molson Coors
Truly
Truly
Boston Beer Company
Smirnoff Seltzer
Smirnoff Seltzer
Diageo
Corona
Corona
Constellation Brands
High Noon
High Noon
E. & J. Gallo Winery
Michelob Ultra
Michelob Ultra
Anheuser-Busch
Alani Seltz
Alani Seltz
Alani Seltz
Spindrift
Spindrift
Spindrift Beverage Co.
High Noon
High Noon
E. & J. Gallo Winery
Wildcard

First activated

2020

Annual report publication

Q2

Redesigns detected

10

Redesign response reports

Versus

High Noon Pool Pack LTO (Aug 2022)

 

360

Coors Light Seltzer (Jan 2021)

Corona Berry Hard Seltzer (Apr 2022)

Corona Hard Seltzer (Apr 2022)

Michelob Ultra (Apr 2022)

Press (May 2021)

Smirnoff (Nov 2020)

Truly (Dec 2020)

White Claw (July 2021)

White Claw (Apr 2022)

Included in subscription

  • Deep-dive annual category report
  • Redesign response reporting for newly-launched package redesigns by tracked brands (at no additional cost)
  • Skill-building content with data-driven best practices for design management, success stories, and more

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