As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and analyze a wide range of design performance areas, including visibility, communication, mental availability, element-level diagnostics, and more.
These seven brands were in need of a refresh and, instead of updating their packaging on a smaller scale, they went big—and it totally paid off. Check out how these incredible transformations increased consumer purchase preference and boosted overall design performance:
Nutiva Organic Virgin Coconut Oil
Category: Baking & Seasoning
Lightlife Smart Dogs
Category: Plant-Based Meat
Laird Superfood Instant Latte
Category: Coffee (Instant Mix)
Catalina Crunch Cereal
Category: Snack Mix
Lunchables Uploaded
Category: Lunch/Snack Kits (Refrigerated)
Softsoap Antibacterial Soap
Category: Hand Soap (Liquid)
Caprisun Juice Drink Blend
Category: Coffee, Tea & Beverages
