August 21, 2024

7 Food Brands That Upgraded Their Packaging

You don't want to miss these delicious redesigns.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and analyze a wide range of design performance areas, including visibility, communication, mental availability, element-level diagnostics, and more.

This collection of high-performing redesigns from the food category demonstrates the power of packaging to drive consumer purchase preference. See the dramatic shifts below:

Dove

Category: Frozen Novelties (Cream)

food roundup - dove

Country Crock

Category: Condiments, Sauces & Dressing

food roundup - country crock

Seeds of Change

Category: Rice

food roundup - seeds of change

Lundberg

Category: Rice

food roundup - lundberg

Ritz

Category: Crackers

food roundup - ritz

Sargento

Category: Cheese (Sliced)

food roundup - sargento

Helados Mexico

Category: Frozen Novelties (Cream)

food roundup - helados mexico