Redesign Roundup: Lunch Essentials for Back to School

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and analyze a wide range of design performance areas, including visibility, communication, mental availability, element-level diagnostics, and more.

We’re spotlighting five brands—from kid-friendly snacks to better-for-you beverages ideal for back to school—that refreshed their packaging and earned significant gains in consumer purchase preference. Check them out: