As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We look at a wide range of design performance areas, including visibility and navigation, communication, mental availability, and appeal.
Among the thousands of designs evaluated in 2020, these ten rose to the top of our database for overall performance:
#1 - Jif
Category: Peanut butter
#2 - Tide
Category: Laundry detergent
#3 - Dunkin' Donuts
Category: Ready-to-drink coffee
#4 - Cetaphil
Category: Facial cleanser
#5 - V8 Original
Category: Tomato and vegetable juice
#6 - Ben & Jerry's
Category: Ice cream pints
#7 - Monster Energy
Category: Energy drinks
#8 - Dove Advanced Care
Category: Women's deodorant
#9 - Dove Men+Care
Category: Men's body wash
#10 - Tums
Category: Antacids
