As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and analyze a wide range of design performance areas, including visibility, communication, mental availability, element-level diagnostics, and more.
These five brands significantly boosted overall design performance following their most recent redesign. Check out the numbers:
Lean Cuisine
Category: Frozen Entrees (Nutritional)
Dannon Light+Fit
Category: Yogurt (Greek)
Dove Men+Care
Category: Deodorant (Men's)
King's Hawaiian
Category: Bread & Bakery
Ben & Jerry's
Category: Ice Cream (Pints)