As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and analyze a wide range of design performance areas, including visibility, communication, mental availability, element-level diagnostics, and more.
Among the hundreds of designs evaluated in the past year, these twelve brands made significant improvements to their overall design performance with just a few minor updates.
Arm & Hammer
Category: Toothpaste
Starbucks
Category: Coffee (Ready-to-drink)
Keurig
Category: Coffee (Pods)
Burt's Bees
Category: Toothpaste (Natural)
Windex
Category: All Purpose Cleaner
Chobani
Category: Milk (Non-dairy)
Silk
Category: Yogurt (Non-dairy)
Crest
Category: Toothpaste (Whitening)
Tampax
Category: Feminine Care
Tombstone Pizza
Category: Frozen Pizza
Clorox
Category: All Purpose Cleaner
Colgate
Catgeory: Toothpaste (Whitening)