Our Summer 2026 Hot List highlights the sizzling packaging redesigns that are winning with consumers right now. Download the report to see which redesigns rose to the top.

Our Designalytics Hot List showcases recent package redesigns that significantly increased consumer preference—the kinds of strategic design decisions that help drive brand growth and sales.

Heinz took its flagship ketchup’s design to the next level—and the increase in purchase conversion potential was dramatic.

Brand: Heinz Category: Ketchup Parent brand: KraftHeinz Agency: Unknown Welcome to our Redesign of the Month series—where we spotlight one deserving brand harnessing the power of design to make an...

When supported by reliable data, design thinking can create highly effective package designs.

This blog post was updated in September 2026 to reflect the most recent information, data, and insights available at the time of publication. “That’s the way we’ve always done it.” That simple phrase...

Take a closer look at these improved home care redesigns that won over consumers.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

Why are some brands and agencies so good at launching effective redesigns? Here's what the masters have told us, over and over.

This blog post was updated in September 2026 to reflect the most recent information, data, and insights available at the time of publication. Designalytics has measured the performance of thousands...

See how strategic design changes helped make these snack brands more crave-worthy.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

To create truly effective package designs, it's essential to give creatives the data and insights they need.

This blog post was updated in August 2026 to reflect the most recent information, data, and insights available at the time of publication. As anyone who has undertaken a collective creative pursuit...

The data is clear: These five redesigns for personal care brands really connected with consumers.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...