How Interact Brands used our tools to advise a brand on BevNet’s “Community Call.”

On a regular basis, the folks at BevNet and Nosh hold an open meeting called Community Call, which brings together a range of CPG experts to address issues that impact brands in the food and beverage...

The key to unleashing the most creative and effective designs? Test to learn.

Note: This is one article in our Designalytics Academy email series, which tackles a range of topics to help brands and agencies develop optimally-effective package designs. Interested? Enroll here....

Of all the redesigns we measured in 2023, these stood out in overall consumer purchase preference over the previous design.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

These brands caught our attention for their dramatic (and successful) makeovers.

As the only provider of syndicated package design data, Designalytics evaluates the top-selling and fastest-growing designs across hundreds of consumer-packaged-goods categories. We measure and...

This coconut-milk creamer’s stirring new look is likely to boost sales.

Category: Coffee creamers Agency: Unknown Our Redesign of the Month series spotlights a deserving brand that is harnessing the power of design to make an impact, tell a story, and outshine its...

We're celebrating recent package redesigns that have helped to drive dramatic brand growth.

We're thrilled to announce the fifth-annual Designalytics Effectiveness Awards in partnership with Dieline, the leading media brand for consumer packaging and consumer brands. The call for entries is...

Consumers are eating up the iconic ice cream brand’s fresh-yet-familiar new look.

Brand: Häagen-Dazs Manufacturer: Froneri International Agency: Chase Design Group

Best known for its gluten-free and grain-free pastas, this maker of authentic Italian foods is taking off in a grocery store near you.

Brand: Jovial Foods Manufacturer: Jovial Foods Agency: Truly Creative